Goals for 2020 Part 3

I am splitting this blog post up into 3 posts in order to allow me to discuss each goal in a little bit more detail, and hopefully shed some light on why it is a focus of mine for next year.

It might seem a little bit extreme to have 3 blogs dedicated to goal setting, but I wanted to look at each one in detail, and I’ve bee spreading my net a little wide for 2020. This is my final piece on the matter, covering my final three goals for the year ahead. 

Collaborate

I have a couple of ideas at what this might look like but I didn’t want to be too prescriptive. It’s also not necessarily something I want to be able to simply tick off my list, it’s something I want to continue to pursue. I want to create better networks around me of other artists, creatives and small businesses. This might be through working to supply spooky subscription boxes with my products. It might also be through teaming up with other artists to run projects such as joint artworks, shows or markets and events.

I don’t want to be a creator island, I want to be part of a community. This is especially important to me now I will be spending more time working for myself, as in large part this also will mean by myself. I am lucky enough that Sheffield has such a vibrant community of creators, and that we are so close to other cities such as Manchester and Derby who have great artistic scenes too. I want collaborations to become a mainstay of my artistic career.

Improve Branding

This is bigger than a goal, and definitely is not designed to be ticked off and forgotten. I just need to be more mindful of it. In particular I am thinking about my approach to social media and creating a more cohesive product range. I am not, at this point, looking at being a totally spooky or totally unspooky artist, but this brings a range of branding complications. So it’s something I need to look into and be mindful of to navigate this difficulty. Ultimately, I need to decide if it is possible to overcome. It all needs to start somewhere though, and creating a stronger branding brand on social media is where I intend to start. 

Learn More Digital Skills

This is a big one for sure. The more I want to pursue professional digital illustration commissions the more I need to learn about. I have no education in art or graphic design, so there’s a lot of info out there to learn. I have started a subscription to Skillshare in an attempt to hone in on the areas that I feel that I need to build my knowledge base upto be able to create work to more technical client specs. 

As in previous years, I want to revisit my goals throughout 2020. To see what areas I need to focus on, what priorities that might have changed and to celebrate my hopeful successes. If my business can grow in 2020 at even nearly the rate it did in 2019 then I will be one very happy gal.