So many of us may be trapped at home, contemplating cancelled commissions, lost markets and lack of online orders. Good news is that there is lots you can be getting on with the strengthen and promote your business for when this all eventually blows over. It WILL blow over. In this article I’m going to look at a few things you can do to ensure that this time isn’t wasted and that your business is as strong as it can be when it starts operating on full steam again.
This isn’t necessarily very helpful to those in need of cash now, but that’s because I don’t necessarily have those answers when everyone is feeing the pinch. The situation is unprecedented and there is a great economic loss all round. Each country has different benefits available for the self employed so you’ll have a better idea than I can direct on where to look for immediate support.
This article will be in three parts, because we have plenty of time to chat about it and I have lots of ideas!
Shine that Website
First thing is first, update your website! If you tell me that your website is already up to date well I don’t believe you. Go through all the pages. Make sure your blog is looking healthy. Ensure your recent commissions are on there and all the info is up to date. The beautiful thing about blogging is that you can write and schedule blogs for as far in the future as you can imagine. Use this time to write blogs for the future. You can save time to work on new commissions when they start coming back.
Learn New Skills
You can get a free trial on an excellent website called Skillshare. You get 7 days as standard but if you go to cancel they extend your free trial further. There is lots to learn on there, including really specific lessons for professional artists. I am currently learning about vectoring my art. I haven’t studied art past the age of 14 so it’s a resource I find especially helpful. If you want to learn a new craft altogether, YouTube itself is an absolute goldmine. I have previously found it an especially great resource for all things knitting.